Practical frameworks and field-tested methods for embedding AI into organisations — from governance models to generative workflows that deliver measurable results.
I'm Ana Rubio Herrera — a Data & AI Strategy Leader with 10+ years driving transformation across the United Nations, Allianz, and my own ESG data startup.
I built this hub to share what actually works: practical methods for embedding AI before it becomes mainstream, tested across Europe and Latin America.
From financial analyst at Telefonica to UN data consultant in Geneva, to founding my own AI startup — every step has been about making data work harder for the people using it.
Leading large-scale data and AI transformation programs for the insurance sector across Spain, Portugal, Colombia, and Brazil. Full delivery ownership, C-level advisory, and systematic GenAI integration across all workflows.
Designed and implemented data quality and exception management processes. Built Power BI environments used across departments. Supported the migration of the data warehouse to Databricks and delivered data literacy training at scale.
Founded an ESG data and analytics platform helping organisations measure and report on sustainability performance. Early GenAI adopter from day one — integrated ChatGPT into core workflows, enabling a lean team to deliver at a pace that would otherwise have required significantly more headcount.
Designed analytics frameworks and reporting solutions across multiple business functions, driving self-service adoption. Led cross-functional collaboration between business stakeholders and technical teams.
4+ years of progressive growth within Malta's major telco group — from Customer Analytics Specialist to leading the organisation's analytics adoption at scale. Implemented Power BI environments, led data monetisation initiatives, and developed BI dashboards serving multiple departments simultaneously.
Supported financial performance analysis and reporting within a multinational telecommunications environment. The starting point of a career that would evolve from finance into data, AI, and strategy leadership.
Each module draws from real engagements — the UN, Allianz, a GenAI-powered startup. Frameworks you can use on Monday morning.
Cut through the hype. Understand what generative AI actually is, where it creates real business value, and how to adopt it before your competitors do.
LiveBuild governance that enables innovation. Risk frameworks, data ownership, regulatory readiness — and how to get board-level buy-in.
LiveBeyond chatbots: designing agentic systems that run real workflows. Architecture, orchestration, and governance from live deployments.
LiveFrom legacy warehouse to cloud-native. Migration playbooks, stakeholder alignment, and maintaining trust in data during transitions.
LiveOperationalising ML is an organisational problem, not just a technical one. Pipelines, monitoring, and bridging data science with business outcomes.
LiveTurning sustainability reporting from compliance exercise into competitive advantage. Built from direct experience founding an ESG analytics platform.
LiveGet in touch for conversations about data transformation, AI strategy, and what it takes to make these programs actually work.
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